While most of my work is on the browser, I have enjoyed dabbling in print design for particular projects that are important to me. Two important examples are the Hidden Figures themed calendar including twelve vector illustration portraits of important historical figures who are largely unknown, and the 2017 Annual Report for The Syria Fund.
As part of an illustration course, I created twelve separate vector illustrations of "hidden figures" – people who had or have done amazing deeds for our world, but that went largely unacknolwedged.
The first step of this project consisted of research: I browsed the internet for leaders of anti-imperialist movements or minorities whose accomplishments have gone unacknowledged. Then came the illustration work itself: Using a method of rotoscope illustration, I created vector portraits using Illustrator for twelve of the portrait figures.
After the illustrations were finalized, it was time to write succinct yet clear copy detailing the lives and deeds of the figures. Iterative layout design was necessary to combine the copy with the illustration and the calendar components.
The last step was compiling everything through multimedia production. I decided on a form and printer, and found wooden blocks that the calendar cards would sit in. The wooden blocks I found required extra sanding and staining. Then the components were ready to ship!
The Syria Fund needed a designer to work on their 2017 annual report, which is their main source of marketing and branding every year. Working with their Executive Director, Lexi Shereshewsky, I created a booklet documenting the non-profit's financial data, goals and accomplishments, specific programs, and more. After familiarizing myself with the Syria Fund's existing brand identity, I sifted through the copy and photography assets, and created a preliminary sketch.
Following the sketch, I iterated multiple versions of the report with feedback from Lexi. The final version includes icons to delineate the organization's programs (education & humanitarian aid), a financial summary infographic, and curated pages of copy and imagery to tell the organizations' annual story. Check out the report below or here.
So Yeon "Soy" Jeong is an interaction designer interested in data visualization, seeking opportunity to make complex data digestible, interesting and beautiful. Since receiving a B.A. in International Relations from Wellesley College, she has worked in branding and interaction design. She was awarded certificates in computer and multimedia graphics, web design and development, and game design from Pratt Institute, and completed courses at SVA for interaction design and Metis for JavaScript data visualization.
SKILLS:Expert: Sketch, Illustrator, CSS and HTML, InDesign, English, Spanish, Korean. Advanced: D3.js, Photoshop, After Effects. Proficient: JavaScript, Unity and C#, R, GitHub.
Email So Yeon at sjeong18 [AT] gmail [DOT] com.